How the NFL is Allowing the Vikings and Other Franchises to Monetize Video Content Direct-to-Consumer

While major sports leagues negotiate multi-million dollar contracts to broadcast their games, loyal fans are left wanting even more. The NFL has stepped away from tradition by allowing individual franchises to create their own direct-to-consumer media experiences. Led by the Minnesota Vikings, this new trend in premium OTT content could change the landscape for how fans connect with their favorite teams as well as create a new revenue stream for professional franchises. Learn how the VIKINGS NOW AVOD (advertising video on demand) channel was built on the dotstudioPRO platform and delivered quickly and flawlessly to connected devices on Roku, Apple TV, and Amazon Fire TV via the massive StackPath CDN.

PANELISTS:
Brad Altfest, Senior Solutions Architect, StackPath
Scott Kegley, Executive Director of Digital Media & Innovation, Minnesota Vikings
Joe Pascual, CEO/CTO, dotstudioPRO
MODERATOR: Brian Ring, Principal Analyst, Ring Digital