The lines between linear television and OTT services are blurred more than ever with digital services offering network/cable streams with DVR capabilities. Alternately, traditional linear services have their own apps and are buying into OTT services and content. What does this say about the viewing habits of today’s consumers? Are broadcasters and distribution companies responding effectively? Where do advertisers fit in?
PANELISTS:
Dwayne Benefield, Vice President, Head of PlayStation Vue, Sony Interactive Entertainment
Rob Gelick, Executive Vice President and General Manager, CBS Entertainment Digital
Leif Cervantes de Reinstein, Partner, Sheppard Mullin
Amanda Richardson, CEO, Rabbit
MODERATOR: Lori Schwartz, Governor, Interactive Media, Academy of Television Arts & Sciences
PANELISTS:
Dwayne Benefield, Vice President, Head of PlayStation Vue, Sony Interactive Entertainment
Rob Gelick, Executive Vice President and General Manager, CBS Entertainment Digital
Leif Cervantes de Reinstein, Partner, Sheppard Mullin
Amanda Richardson, CEO, Rabbit
MODERATOR: Lori Schwartz, Governor, Interactive Media, Academy of Television Arts & Sciences