Sports & Esports: A New Wave Of Interactivity At The Intersection Of Streaming, Gamification & Sports Fan Engagement

Streaming TV is thriving. But live sports services have unique challenges and opportunities in the domain of interactivity. Legalized betting is accelerating investment in new products and gamification. Twitch, HQ Trivia, eSports and the rise of influencer marketing have shown how chat can work with video feeds. And as TV evolves, sports teams, leagues and channels will continue to deepen and broaden fan engagement. This panel will feature sports leaders from different perspectives sharing insights and real-life examples of the future of sports video, today.

PANELISTS:
Jayar Donlan, Executive Vice President, Advanced Media, WWE
Scott Kegley, Executive Director of Digital Media & Innovation, Minnesota Vikings
Jenna Kurath, Vice President of Startup Partner Development, SportsTech, Comcast Cable
Sandra Lopez, Vice President and General Manager, Intel Sports
MODERATOR: Brian Ring, CEO, Ring Digital