Danielle Johnsen Karr serves as the Head of Social Content Agency for “Magnet,” Team Whistle’s agency that uses its deep ties to social and streaming platforms, live sports, and the creator economy to assist global brands, entertainment and sports properties create and distribute content to grow their audiences. She oversees “Magnet’s” team across creative development focused on strategy and ideation, content production, talent sourcing, amplification, insights, and execution for brands and partners across the sports and entertainment landscape. Prior to joining Team Whistle, Danielle built a career within the agency world, helping Fortune 500 brands launch and scale their efforts across social and digital channels. Before joining Team Whistle, she led social and digital strategy for Mastercard, HomeGoods, Hornitos, and instax at McCann New York. Prior to that, she developed the social strategy and content offerings at Deutsch NY. And she honed her social strategy craft during her tenure at 360i, where she oversaw the entertainment practice for brands like NBCU, A&E, and HBO, and managed the social team as it tripled in size.